ChatGPT can do multiple things and well, the foremost of which is writing. This is plain from the fact that it is trained with billions of texts scraped from the Internet. It can generate contents that are coherent, grammatically correct, and relevant. And we may add original and authentic, not just rehash and paraphrase things on the internet.
While this may seem concerning for writers, copywriters in particular: concern about whether AI will displace them. The concern is not unwarranted but it’s greatly exaggerated. AI machines such as ChatGPT are only tools, not workers in themselves. AI will not replace writers; people using AI will.
Not just knowing but mastering how to use ChatGPT to our advantage is critical, lest people less skilled but adept at using these AI tools leap ahead of you. Using ChatGPT as a writing assistant can help us write faster and better.
Ways to leverage ChatGPT for writing
Here are some ways we can leverage ChatGPT for writing by using ChatGPT as a writing assistant.
1. Generate content using ChatGPT
ChatGPT is trained on a vast repository of knowledge and has therefore all the essential tools of writing well up its sleeve, except for creativity perhaps, which it outdoes most humans but not all; human superiority is unchallenged in this regard, at least for now. This makes it an apt tool for generating content on a wide range of topics.
You just need to give it a prompt and it will generate the content you requested. You can then use this to enhance your own writing or twist and turn it to give it your own flavour.
2. Increase writing speed with ChatGPT
A good amount of time writing is spent not writing but thinking about writing. ChatGPT can help get over “writer’s block” by suggesting ideas and providing research assistance. And so to the next point.
3. Provide inspiration and new ideas
While ChatGPT is not a substitute for the frontal cortex and we cannot delegate ideation to it entirely, it can be gainfully employed to generate unique ideas and suggestions that we may not have thought of, helping spark creativity and generating building blocks for further ideas.
4. Enhance writing quality
ChatGPT can not only be used to generate content and ideas, it can also be used to improve what we have written. It can, for example, be employed to give a particular tone or style, insert puns, identify grammatical errors, rephrase and paraphrase sentences, etc. ChatGPT is great at rephrasing and rewriting for style, concision, and clarity.
ChatGPT for keyword research
ChatGPT, though not the best tool there is for research, especially on current data since the data it was trained on are somewhat dated (up to 2021), it can still be used for basic keyword research.
We can use ChatGPT for keyword research, such as to get related keywords, generate long-tail keywords for a given keyword, analyse search intent, get statistics for a given topic, get market trends for an industry, and so on. We can then use this knowledge to optimise our content.
How to leverage ChatGPT for writing content and SEO
A tool is only as good as its user. It’s no different with ChatGPT. Getting the best from ChatGPT requires first and foremost that we have a clear idea of what we want. If we give vague prompts, it’ll return vague results. If we give specific prompts, it gives specific outputs. The more detailed the prompt, the better. It’s kind of like asking a know-it-all for help except that they have not the slightest knowledge of who the questioner is. So context and clarity are necessary to elicit helpful responses.
Some examples of ChatGPT prompts for writing and using it for SEO.
- Suggest a list of keywords for “AI for content writing”. The keywords must include AI or ChatGPT. Mention their search intent.
- Provide a list of long-tail keywords for “AI for content writing”.
- Suggest some blog post ideas related to <industry/topic>?
- Provide me with statistics on the current state of the <industry>?
- Suggest some improvements to my <product description/blog/landing page/etc.>?
- Write a short story based on the theme of <“topic”>?
- Provide me with some background information on the history of Halloween?
- Can you edit and proofread my essay on the impact of social media on mental health?
- Suggest some improvements to my company’s “About Us” page?
- Can you help me brainstorm ideas for a content marketing campaign targeting Gen Z?
- Generate some headlines for “fast fashion and climate change”.
- Write an outline for “Impact of AI on creativity”.
- Write an introduction on the topic “Impact of AI on creativity”.
Here is an example of using ChatGPT for writing to create content–faster and better.
Generate blog ideas with ChatGPT
You can use ChatGPT to generate blog ideas for you. Say you want to write a blog on using AI for content writing. You can use ChatGPT to generate a list of keywords that you can use to get started.
Generate headlines for blogs
Once you’ve got a list of keywords and decided on what to target, you can ask ChatGPT to give you a list of headlines for the specific keyword.
Create article outline
Have a blog idea but don’t know where to start or how to structure it? You can use ChatGPT to generate an outline for the blog. You can then use the outline to construct your article.
Elaborate on a specific point
You can go still further and let ChatGPT elaborate on a specific point.
Rephrase and modify content
ChatGPT often tends to be very verbose and sometimes repetitive. You can ask ChatGPT to rephrase and be more concise.
There are several other things you can use ChatGPT for writing. It is beyond the scope of any article to cover them all. But as you use and experiment with it, you’ll learn and discover novel and clever uses of ChatGPT, not only for writing but plenty of other use cases.
You should keep in mind that ChatGPT sometimes gets facts wrong without giving any hint that they may be so. Even when it’s wrong it’s equally confident and arrogant. So it’s important that you cross-check and verify everything it spouts.
Some other AI writing tools
ChatGPT is a useful writing assistant and using ChatGPT for writing helps greatly in lots of ways. But while ChatGPT is good for general-purpose writing is not so good for very specific tasks. (And it is often at full capacity.) There are several AI writing software built on top of ChatGPT and tuned for specific tasks that can make writing much easier and simpler.
Below are some AI writing tools that you can use as a ChatGPT complement to enhance your writing and speed up your writing process.
ChatSonic is much like ChatGPT but with increased functionality such as the ability to fetch real-time results, generate digital artwork, and give prompts with voice.
An AI writing tool powered by GPT-3. It can be used to create the following:
- Digital Ad Copy
- Social Media Content
- Website Copy
- eCommerce Copy
- Blog Content
- Sales Copy
AI to Write is a VS code extension that uses AI to help you write clear documentation. You provide the intent and AI to Write gives you the words you intended to write.
Rytr is an AI writing assistant that helps you create high-quality content, in just a few seconds. You can use it to expand on an idea, shorten a sentence or paragraph, check for plagiarism, download the content and collaborate with team members, among others.
An AI-powered copywriter suitable for creating landing pages, taglines and product descriptions, generating ideas for Google Ads and social media ads, and more.
Contenda uses generative AI to repurpose your content based on the original tone and accuracy. You upload your original content and it creates out of it highlight clips, Twitter threads, summary, tutorial, and so on.
An AI-enabled writing tool that generates SEO-focused product descriptions that meet the requirements of retailers such as Amazon, Etsy, Flipkart, and eBay.
An AI content generator that helps you and your team to break through creative blocks and create amazing, original content. It can be used to:
- Create social media posts and contents
- Write persuasive ad content
- Generate attention-grabbing images
- Generate products descriptions and headlines
A ChatGPT-powered copywriting tool that you can use to
- Write persuasive marketing copy
- generate content for Facebook ads, and headlines
- Create landing pages
- Save templates and re-generate contents
Mentum.ai uses GPT-3 and proprietary ML models that use real-world marketing data to make your content catchy to drive conversions and increase return on investments. With just one click, you can create ad copy, blog content, emails, product descriptions, social media posts and more.
And if you want to integrate marketing platforms such as Google Ads, Facebook Ads, or traffic analytics like Google Search Console and YouTube Analytics, or databases like PostgreSQL, MySQL, BigQuery, you can use Amigo to easily integrate them and automatically exports data to Google Sheets. Visit our website for more information.
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