How to export data from Google Trends to Google Sheets with Amigo Data:
Step 1. Connect Google Trends to Amigo Data
Step 2. Enter the keyword that you want the data for
Step 3. Specify the time period, the region and the category
Step 4. Select the category to which your keyword belongs. Then preview and import.
Google Trends lets you explore what the world is searching for or has searched. It is, in a sense, the aggregated search history of all internet users that Google throws open for all to see. It provides access to actual search requests made to Google. It shows interest in a particular topic from around the world.
Google Trends data is useful in many ways. For example, if you are selling a product or a service, it is important to know what people are asking or looking for–which can be found in Google Trends. And related information such as how much interest a thing in question has, whether the interest is on an upward or downward trend, when it has the highest interest, and the cyclical nature of the interest.
This information about seasonal trends, interest across time and region, and its projected trajectory is crucial for marketing and launching new products. You can use it to strategically position your product. With this information, you can tune your advertising for maximum impact or launch a new product in line with the season that has the most interest in the product.
Why have Google Trends data in Google Sheets
You can access most of the information without much digging. But for deeper analysis and more granular tracking, you could do no better than to have them in a spreadsheet where you can do all the surgical operations and close observations. And for this purpose, Google Sheets is your friend–reliable and always available, and doesn’t cost you money.
Why use Amigo Data
First of all, it is simple to use and requires no coding. It’s designed to be as hassle-free and easy to use as possible–no more difficult than boiling an egg. You may be just a layperson or you may be a geek, Amigo Data has something for you: save you precious time–and money.
With Amigo Data on your back–in your computer, actually–you don’t have to rely on engineers and analysts. You can simply export the data with a couple of clicks. You can bid goodbye to manually creating and updating reports.
You can of course manually download the information into your computer and upload them to Google Sheets. But that is a cumbersome process and is not the best use of your time, especially when you can use a simple automation tool that is quicker and more efficient.
Curious to know how you can deploy Amigo Data to do the manual task for you? Well, then without much further ado, let me walk you through a simple tutorial on how you can begin using Amigo Data to export data from Google Trends to Google Sheets, automatically update the data and set up alerts to keep you up to date–always, anywhere.
Below is an example of data exported from Google Trends to Google Sheets and analytical charts created with the exported data.
Export data from Google Trends to Google Sheets using Amigo Data
This is a simple and straightforward process but just to make absolutely sure that you don’t miss a step and get lost, install the Amigo Data add-on. You can grab it from here. Click install and give the necessary permissions.
You can also get it from Google Sheets itself. Go to Extensions→Add-ons→Get add-ons. Search for Amigo Data and install.
Connecting Google Trends to Amigo Data
Once the installation is complete, the Amigo Data add-on should appear in your Extensions tab in Google Sheets.
Go to Extensions→Amigo Data→Connect. Then choose Google Trends from the list of sources.
Importing data from Google Trends to Google Sheets
We can now start importing data from Google Trends to Google Sheets. Follow the steps shown below to pull the data from Google Trends to your Google Sheets.
All the relevant data–such as the date and interest during that time, location and interest in that region–will be imported to Google Sheets in a moment.
A sample of the data imported from Google Trends to Google Sheets is shown below.
Setting automatic refresh schedule
Amigo can refresh to report periodically–hourly, daily, weekly or on certain days of your choice–so that you do not have to export the report each time you want to share it with someone or save it to a spreadsheet. To do so, select or customize the time period and click Yes, set the refresh timing.
You can also set this up later. To edit the report or set the refresh schedule, expand the View Reports tab, set the options and switch the toggle. Then click Save & Run.
Amigo can also send you alerts on your email or Slack channel with snapshots of the latest data so that you don’t even have to open the spreadsheet to keep up to date with the latest trends and searches. The charts and visuals are also updated automatically based on the data obviating the need for you to update manually.
To set up alert, click Get Alerts→Add data alert and customise the alert, add the email(s) to which you want the alert sent and/or Slack channel(s). Once done, click Set Alert.
Amigo will send you a snapshot of the report periodically, and you always have the latest information wherever you are.
Amigo Data makes it incredibly easy and quick to export data from Google Trends to Google Sheets–a task which otherwise would require manually downloading and uploading the data and lots of time. You can now spend more time analysing data and observing trends.
Didn’t install the add-on and followed along with the tutorial? That’s fine. You can get it from here and try it yourself.
You can also use Amigo Data to export data from various other sources such as Google Search Console, Google Analytics, Google Ads, Facebook Ads, MySQL, and Snowflake among others. For tutorials on them and other Google Sheets guides, you can find them here.
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