Quick guide
How to import data from YouTube Analytics to Google Sheets with Amigo Data:
Step 1. Connect your account to Amigo Data
Step 2. Select the date, dimension, and metrics to import
Step 3. Preview the data and click IMPORT. Then set a refresh schedule to automatically update the data.
Introduction
Whether you use YouTube for marketing purposes or to make money, one of the most important things you need to know is your audience. And to know and understand your audience, there’s no better tool than YouTube Analytics.
YouTube Analytics gives you useful information not only about your audience demographics such as their location, age and gender but also their behaviour. These behavioural metrics such as impressions click-through rate (CTR) and average view durations tell you helpful information about how your videos are perceived. For example, a high impressions CTR with a low average view duration is a good indication of your videos failing to meet viewers’ expectations.
It also shows you various other information like the total watch time, subscribers gained (or lost) during a particular period, keywords that attract the most viewers to your videos, etc.
These metrics are crucial if you want to create contents that are engaging and thus grow your subscriber base while retaining existing subscribers. However, information is just a raw material–having it won’t do you any good unless you put it to use.
How should you put them to use? Well, for one, you can have them in Google Sheets where you can dissect and analyze them or construct something with them.
Why import data from YouTube Analytics to Google Sheets
YouTube Analytics has plenty of information about your channel and your audience–and that’s a good thing. But this also makes it cumbersome and laborious to use. That’s why it’s not just convenient but more helpful if you have the data of your choice in Google Sheets.
Why use Amigo Data
It is important that you keep an eye on your audience regularly for, after all, it’s their eyeballs that you’re after. And you can’t catch their attention if you don’t have an idea where they’re looking at. And since there are finite eyeballs and time and almost infinite contents, you must improvise your strategy over and above improving your content in order to increase your chance of catching eyeballs.
So, you can add Amigo Data to your arsenal to enhance your tactics. With Amigo Data, you can stay ahead of your competitors by automating certain mundane tasks–tasks which seem trivial but are crucial and require time. Everyone follows the same strategy but it is those who do the small things right that win.
And then you can spend more time on the more essential tasks.
If you are ready to learn how you can extract the tools (metrics from YouTube Analytics) to Google Sheets and hone them so that you can utilise them properly, then let us, with this quick tutorial, learn how we can use Amigo Data to export data from YouTube Analytics to Google Sheets, set refresh schedule for automatic update, and set up an alert so that we get notified of any fluctuations.
How to export YouTube Analytics data to Google Sheets
A step-by-step guide on how to export YouTube Analytics data to Google Sheets with Amigo.
Create a connection
Sign in to Amigo with a valid email address. Yes, that’s right – you can access Amigo without going through the signing-up process.
After logging in, you will be able to connect to various data sources and import their data into Google Sheets.
Click on Create new connections. From the list of data sources, select the YouTube option to connect your YouTube account to Google Sheets and export YouTube Analytics data into Google Sheets.
Name the connection and click the Connect button
You will be redirected to the Google sign-in page. Sign in with the Google account to export YouTube analytics data to Google Sheets.
Upon signing in to Google, you will be required to grant the necessary permissions to Amigo in order to establish a connection. Click the Allow button to proceed further.
Hurray!!! You have successfully created a YouTube and Google Sheets connection.
Import YouTube Analytics data to Google Sheets
Amigo lets you curate the key metrics of your choice for analytical purposes. This way you can choose the metrics.
Click on the YouTube connection which you have just established and select the Imports option.
Select the Date Range for which you want to import YouTube Analytics data. You can also set the refresh schedule which automatically updates the data for you. Don’t forget to push the Toggle ON.
Add the dimensions on the basis of which you want to analyze the imported data. For example, we have chosen the country option to analyze the data.
Choose the metrics to import YouTube analytics data. For example, we have chosen views, likes, shares, and AverageViewDuration.
Click Preview to view the YouTube Analytics data to export to Google Sheets.
You can import this data to Google Sheets by simply clicking on Import to Google Sheets button.
In order to import the data to Google Sheets, you need to connect Amigo to Google Drive. Add a connection and click the Export button.
The following image is the snippet of imported data to Google Sheets.
After exporting the YouTube Analytics data to Google Sheets, Amigo will automatically update the imported data on the daily basis or at a frequency of your choice.
You can also set an alert to let Amigo send the analytics report to you and your team via email and/or Slack. Open the spreadsheet and use Amigo Add-on to set alerts. Learn how to Set Refresh Schedule And Alert In Amigo Data.
This way you can monitor and optimize your YouTube campaign. Using Amigo, you can gain YouTube analytics data insights to make data-driven decisions and ensure multifold growth. With Amigo as your reporting buddy, you can never miss your deadline or lose track of data.
Conclusion
Amigo Data makes it super easy to connect YouTube analytics data to Google Sheets. It lets you sort the data by any metrics that you want to measure or compare, and filter certain dimensions that you may want to exclude for your analysis.
If you didn’t install Amigo Data earlier on, you can get it from Google Workplace Marketplace and try it yourself.
See also
You can use Amigo Data not just to connect YouTube Analytics to Google Sheets but also from various other sources such as Google Ads, Facebook Ads, Google Analytics, and Snowflake among others. For tutorials on them and other Google Sheets guides, you can find them on our blog.
Here are some related tutorials that you may be interested in:
Export Google Ads Data To Google Sheets And Automate The Process
Export Google Analytics Data to Google Sheets